Balmy
A bathroom experience that combines color, scent, and care.
BALMY is an established brand that transforms daily care routines into colorful and sensory experiences with its bath and personal care products.
BALMY, which combines color, fragrance, and care in its wide product range, primarily bath bombs, meets consumers in Türkiye and international markets with its strong brand identity, innovative product approach, and accessible collections.
Balmy x Fevup
A Growth Partner for a Strong Brand in the USA
Through Fevup Brands' Partner model, we are combining BALMY's existing brand strength and product experience with new growth opportunities in the US market.
In line with US consumer expectations and market dynamics, we manage the brand's market growth process, from product selection and pricing to digital content, marketplace management, performance marketing, and sales operations.
By combining BALMY's existing international experience with Fevup's local market knowledge, e-export infrastructure, and multi-channel sales capabilities, we aim to help the brand reach a wider consumer base in the US.
Countries where active sales are made
