Maura Home
100% Turkish Cotton Home Textiles
Maura Home is a home textile brand acquired by Fevup Brands under its Buy model, offering towel collections made from 100% Turkish cotton, combined with a modern and timeless design approach.
Focusing on high quality, soft touch, and everyday comfort, Maura Home aims to bring Turkish textile heritage to global markets.
Maura x Fevup
From Local Production Capacity to Global Brand Experience
We have re-engineered Maura Home not only to offer it for sale in different markets, but also to grow it into a strong and consistent home textile brand on an international scale.
From brand positioning to collection and pricing strategy, from visual communication to digital sales channels, we developed the entire brand experience in line with the expectations of target markets. We created the content, marketing, and operational infrastructure for global marketplaces and the brand's own e-commerce channels.
Today, Maura Home continues its growth journey in various international markets, primarily the USA, by combining Türkiye's textile production power with a contemporary brand approach.
Countries where active sales are made
