Matmazel
Bags and Accessories with 30 Years of Experience
Founded in Ankara in 1991, Matmazel is one of Türkiye's established fashion brands with over 30 years of experience in the field of bags and women's accessories.
Combining design and production capabilities with evolving fashion trends, Matmazel operates in Türkiye, as well as in Europe, the Balkans, Central Asia, and various international markets, thanks to its wide product range, strong brand recognition, and customer base reaching different generations.

matmazelcanta.com




Mademoiselle x Fevup
Digital Transformation Partner of an Established Brand
Within the scope of Fevup Brands' Partner model, we are bringing together Matmazel's long-standing brand experience with today's consumer expectations for digital shopping.
From the brand's e-commerce infrastructure and user experience to the presentation of products on digital channels; from visual communication language to campaign design, from editorial content to customer touchpoints, we holistically develop the digital brand experience.
By leveraging Matmazel's strong brand perception with Fevup's e-commerce, digital marketing, and brand management expertise, we are strengthening the brand's reach and sustainable growth across digital channels.
Countries where active sales are made



